WHY | RAISON D’ÊTRE

The real value of the natural environment

Nature is considered “worthless” and in the long term, this will translate into real economic and financial impacts.

In fact, putting value to our natural environment and its services is difficult both from an ethical and technical perspective. Nature is often seen as “worthless”. In our globalized economic system, the value of most nature services is generally close to “0” if we talk about crop pollination, water emanating from forest ecosystems, or the risks and opportunities arising from them. However, ultimately we know that, as we continue to abuse our forest ecosystems and deplete soils and water resources, at some point, this “value” will translate into real economic and financial impacts.

Hence, we have undertaken to know: what must be done to achieve it? And, how can changes in our natural and social environment affect positively or negatively the costs and revenues of a company, organization or project?